Your Website vs. Amazon: Win with Free & Fast Shipping & EDDs
1 minutesGive Your Website Customers an Amazon-Like Delivery Experience
It’s Easier and Less Expensive Than You Think
Sorry Shopify, BigCommerce, Woocommerce, and Magento store owners, Amazon still wants to eat your lunch. Shoppers won’t buy from your website – unless you give them the same fast, date-certain delivery experience they get on marketplaces like Amazon.
Today, 63% of consumers start their shopping experience on Amazon, 25% on other marketplaces, and only 21% on brand websites. And 45% of shoppers abandon their carts due to unsatisfactory shipping options. So, now is the time to level the playing field with Amazon and get a leg up on your competitors with an Amazon-like delivery experience on your website and any other channels where you sell.
The latest consumer research shows why EDDs + fast & free shipping options work:
- 75% wish more brands offered the same level of service as Amazon
- 64% look for delivery options – before putting items in the cart
- 83% said free delivery was the most important factor when ordering online
- 87% are more likely to shop your site again following a positive delivery experience
Here’s what you’ll learn:
- Why E-commerce sales on marketplaces are growing faster than brand website sales
- Rising consumer expectations of date-certain, fast and free delivery
- The impact of shipping offers on conversion rates, cart abandonment, and sales
- Implementing date-certain & fast and free delivery – it’s easier than you think
Written By:
Indy Pereria
Indy is the Head of People Operations at Cahoot, fosters innovation, develops recruitment strategies, and scales the company’s culture.
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